Day by day the landscape of web design is changing and to sustain in this highly competitive business environment, you have to comply with all latest tools, trends and technologies which will help you in pitching global customers. As a website owner or a developer, you need to need focus on enhancing the user interface (UI) of your site which will help you get more conversions and higher sales.
To keep yourself ahead, you need to follow the prevailing web designing trends. In this post, you will come across some hottest UI (user-interface) trends that are likely to surface in the year 2017. These trends will help you offer an enriched user experience to your online visitors. This thing not only boosts the user-engagement but also improves the search engine rankings.
So, let’s get started!
1. Rise of Cards and grid UIS
From the last couple of years, card-based UIS have gained a good amount popularity and most of the famous social media platforms such as Facebook, Pinterest & Twitter are using these cards to showcase their site’s content into a smaller & easy to read manner. This makes the navigation quick and trouble free.
2. Approaching towards mobile-first designs
Undoubtedly, the mobile internet usage has steered passed the desktop usage. Today more and more people are using their smartphones and tablets to browse through sites and approx 75% of the web traffic is generated via the mobiles. With the help of an adaptive layout, you can bring more traffic and generate more revenues.
3. Gradients and Bright Colors
After a long time, the gradients are back in the web design sector. In this era of flat designs, these bright colors and gradients are regaining their position in the design community. Back in 2016, the web designers have tried to include with these gradients and color palettes instead of simple layouts to enhance the overall UI. Even the Instagram has transformed its official logo in vivid colors.
4. Video Content would be ruling the web industry
Nowadays, several sites are embedding relevant and high-quality video content. The videos are usually related to products, services and client testimonials. Integrating video content increases the portal’s visibility and makes it more interactive. The trends of using videos are increasing day by day and it is predicted that it will continue to grow in the coming years.
5. Voice Commands will become common
In the past couple of years, the voice command based apps have been on a rapid rise. Applications such as Alexa (Amazon Echo), Siri (Apple), Cortana (Windows) and Google Assistant (Google) are playing a major role in our day to day life. It is predicted that soon websites will also get a voice command-based UI which will allow users to search, shop and pay without using any physical devices (keyboard or mouse).
6. Parallax scrolling
The only way to improve your site’s navigation system is by keeping it simple and quick. Moreover, you should also keep the scrolling part easy as well. Top to bottom page scroll is the best way to give a consistent and hassle-free reading experience to the visitors. Well, in the case of Parallax Scrolling, the readers feel a bit of 3D effect when they move the page up or down to search content on the portal.
7. Focus more on realistic images
It’s good to add images in your site but make sure you post realistic & relevant pictures only. To keep users engaged for a long time you need to publish high-quality images mixed with error-free blog posts/content. Furthermore, it will also boost your website’s SEO. Adding unrealistic images will make your site look fake and will also bring down the user base.
Summing Up
In this article, you will be reading about top seven UI (user-interface) trends that would be surfacing in the year 2017.