When you have a website, you might be wondering what you want to do to make your website display correctly on mobile phones and tablets. Touchscreens work in very different ways than computers and we have to customize our websites if we want users on mobile devices to be able to access our content and use the website efficiently. Leaving your website exactly as is would mean a very clunky interface for the user, because they would have to use a touchscreen tablet or smartphone to navigate your website entirely.
Most websites simply don’t have a smooth and easy navigation that allows for a seamless experience across all devices. This leaves you with a very important decision to make. Should you build your mobile website as a responsive site, or with an application? You can find definitions of each below, as well as a thorough walk-through of which one is better.
Having a responsive site means that you have created a script to automatically detect what type of device the user is on. If the user is detected to be on a smartphone or a tablet, the website will automatically redirect to the mobile friendly location. This will allow them to access the website through their mobile device, while being catered to as a mobile user and having an easy and well created navigation to use.
Building your mobile website through an application means that you will create an app that users must download from the application market center. Some website owners also combine this with a responsive site, in case the user accesses their website directly through the browser. Doubling up and using both as a smart strategy but it’s not the most cost-effective.
Applications Are More Expensive And Require Updates
The main difference between a responsive site and a website that is mobile friendly because of an available application is the cost. Applications are generally more expensive and they require continuous updates. If the operating system of the devices changed, you might have to change your application to be compliant with the new OS. This means that applications are more maintenance heavy.
Responsive Sites Don’t Have The Branding Aspect Of Applications
Simply having an application in the market center for your website is a valuable asset. Responsive sites don’t have this branding aspect and this can hold your business back in terms of getting noticed and looking professional. Most websites today have an application in the market, so that users can at least download it and use it if they want to access the website.
Responsive sites are easy to implement
A few adjustments to the coding of your website is all that it takes to create a responsive website. A professional will be able to do this quickly and easily for you, so that you can have your website set up and running within minutes. Responsive sites are much easier to implement than applications, as they require far less coding. However, the best way to run a website today is to have it built responsively, while also having an application in the market center.