Responsive web designs are a great delight to view be it any platform but it is noted that such websites are quite slow because they have to load the same HTML elements for all devices. This means even if the site is not viewed on a certain device it will still load the files making it slower and hated by the visitors to give a higher bounce rate. To fix such bounce rate issues pertaining to slow loading time go through the following tips that will help in building a great performing and great looking responsive website –

 

Adopt a grid layout

Your website should be strictly based on a grid system that will make it easier to resize, scale and accordingly change the size of content on your website. It also helps in aligning the content and keeping it organized no matter what device it is viewed on. This way the design also speeds up since all the elements will follow the grid system always.

GRID LAYOUT

Compressed elements

Element load time also takes a toll on the speed of websites and affects the overall performance of the website. This includes page size, images, text and other such elements and should be kept compressed and in minimal quantity. Responsive designs are all about putting what is needed to the target device so compress the CSS and JavaScript in general using tools like Compass. UglifyJS can further compress the JavaScript along with FitText for automatically updating the font in a minimum and maximum size options according to the device display.

Compressed elements

Image optimization per Device

Images usually take lot of space in a page and are the biggest byte-eating element on the page. There are many ways in which images can be made responsive and can range from easy steps to extensive coding. There is a responsive performance suite that uses single JavaScript tag which is inserted in the HTML for delivering responsive images. This way the right kind of image is sent to the right device helping up the loading time without changing the website.

Image optimization per Device

Remove the m-dot Redirection

Google itself has recommended that to speed up the website and support the website’s ranking through SEO, all the responsive websites that are in different sizes should come from a single domain as 2 URLs will be treated as 2 different website from its viewpoint. A single URL across all the devices can help in reducing the cost of web browser redirection too from mobile to desktop and vice versa.

Remove the m-dot Redirection

Shift Your JavaScript

Script placement plays a very important role when it comes to page speed because fetching and parsing JavaScript at the top of the page blocks the DOM for rest of the page from rendering. If your site carries complex scripts it may happen so that visitors are sitting in front of an empty page for a long time. On heavy responsive websites such compound scripting will only further hamper the sites performance. This is why put the scripts below the fold or at the bottom of site’s HTML so that there is no blocking. For unavoidable circumstances use a script ‘inline’ in the document head and keep it short.

Shift Your JavaScript

Restrict HTTP Requests

The old way of reducing the HTTP requests is a great performance enhancement technique. But with the responsive designs carrying a lot of rich media the network overhead for every single HTTP request really adds up to a lot. This is why it is better to use CSS sprites for mobiles instead of data URLs to restrict the amount of image requests. Modern browsers don’t render till the CSS is downloaded which is why you should keep the CSS file at the top in your document. If your site is small to medium-sized you should have the CSS in a single file along with generous caching rules.

Restrict HTTP Requests

Reduce the number of redirects

If there is a redirect it generates additional HTTP requests and increase the load time that is why limit them. Use a HTTP redirect to send the user with mobile user agents towards a URL which is equivalent to the mobile interface without any intermediate redirects. Include the <link rel=”alternate”> markup in the desktop pages to easily identify the mobile equivalent URL so that Googlebot can easily find the mobile webpage.

Reduce the number of redirects

Limit Loading

You can speed up the site by omitting the elements not needed by the device the site is being viewed upon. The aim is to restrict and limit the load time without loading maps, images, widgets, etc. which are not necessary while keeping a check on each stage for an optimum performance. Also utilize all the advantages of restricted loading to remove the elements not needed to be downloaded and focus on the ones which do not need immediate attention to speed up the process.

Limit Loading

These above points are very easy to incorporate in your site and can really help you to ensure a faster loading time for responsive websites and provide a great user experience for which such websites have surfaced in the first place.

Author bio

I am Ramya Raju a freelance web design writer with 8 yrs of extensive blogging experience on a variety of online publishing and social-media platforms. I’m also an extrovert with a passion for photography, anthropology and travelling to different countries to learn the culture and living of the local inhabitants.

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Ramya Raju

E-mail id: ramyaraju896@gmail.com

Website: http://www.colorcharacter.com/uk/services

Karun Verma

Karun Verma is a perfectionist and an online marketing expert with keen interest in finding new ideas and innovations in internet. He is the founder of HTMLTUTS+, a blog based on inspiration in Development, Designing and Online Marketing Ideas.

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